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Four books. One mission.

Practical tools, visual methods and new ways of working, helping leaders and teams innovate, grow and transform through business design.

New · Co-author · 2026

Augmented Collaboration

How teams and AI work as one to innovate

A new operating system for innovation in which humans and AI work as one, co-created by 250+ AI and business experts across the globe. Align teams around the right customer problems, design value propositions that resonate, and run a continuous experimentation loop that turns uncertainty into momentum.

250+co-creators

320pages

4expert authors

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Author · 2020

Business Model Shifts

Six ways to create new value for customers

Inspiration and insights from 100+ leading business models, organised into six deliberate shifts: Services, Stakeholder, Digital, Platform, Exponential and Circular. A systematic move towards more relevance and value for customers.

100+business models analysed

6shifts

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Author · 2016

Design a Better Business

New tools, skills, and mindset for strategy and innovation

The definitive playbook for design-led innovation: 20+ tools, 48 case studies and a double-loop design approach that helps teams move from understanding to ideation, prototyping, validation and scale.

20+practical tools

30+languages & editions

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Producer · 2009

Business Model Generation

A handbook for visionaries, game changers and challengers

The global bestseller that introduced the Business Model Canvas to the world. Crowdsourced and co-funded by 470 co-creators from 45 countries, and the book that started it all for Patrick.

2M+copies sold

470co-creators

45countries

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